Nov 13, 2006
Cambridge, MA: November 13, 2006 - StarSoft
Development Labs, the premier software outsourcing service provider
with development centers in Russia and Eastern Europe, today announced
a new partnership with Direct Tech Inc., the leading developer of
software used to improve marketing, merchandising and inventory
management for organizations that market through e-commerce, catalog,
and retail sales channels.
StarSoft and Direct Tech have
successfully completed their first joint Agile software development
project. This collaborative development effort resulted in a
comprehensive reporting tool integrated into the entire suite of Direct
Tech's products, including Forecast 21 inventory management tool,
Merchandise Assortment Planning, and Open to Buy budgeting software.
This wide-ranging line of software is used to drastically improve
supply chain execution in merchandise assortment planning, inventory
management and purchasing, and demand planning, as well as retail
allocation and replenishment. The newly developed Dynamic Reporting
System (DRS) encompasses a number of report creation capabilities such
as active filtering of columns, dynamic column selection and
summarization, information sorting, and grouping and adjustment,
allowing for dynamic reporting by the end-users.
"We wanted to
ensure that our software had the most comprehensive and flexible active
reporting capabilities built directly into the product, without the
need for an additional third-party program," said Craig Harding,
President of Direct Tech. "We chose StarSoft as our development partner
based on its strong reputation as a high quality provider, its
experience with Agile processes, and its impressive track record with
other ISVs".
The companies used an Agile development
methodology called Scrum for the implementation of this project by the
geographically distributed team. "We are very satisfied with the
initial outcome," said Ray Goodman, Vice President of Technology at
Direct Tech. "Due to constant synchronization achieved by daily Scrum
calls, we were able to collaborate efficiently, eventually completing
the project on time and with desired quality".
The DRS project
signals the launch of an ongoing relationship for the two companies,
with a number of development projects in the pipeline for the near
future.
"We are excited to continue working with Direct Tech
Inc., and look forward to a dynamic long-term relationship", said Peter
Vaihansky, StarSoft's Vice President of Marketing. "With our
combination of Agile techniques and strong CMMI-based process
discipline, we are particularly well suited to support software and
service providers like Direct Tech in their critical product
development efforts".
About Direct Tech Inc.:
Direct Tech, Inc. (www.direct-tech.com)
is the leading developer of inventory management software used to
improve marketing, merchandising and inventory management for
organizations that market through e-commerce, catalog, and retail sales
channels. Direct Tech's clients include Hickory Farms, Fingerhut,
Oriental Trading Company, Hammacher Schlemmer, Sundance Catalog, Plow
& Hearth, Swiss Colony, The Home Depot, and others.
For more information, please contact:
Stephanie Rubino, 617-475-1574
Val Rimer, 617-475-1575
March Communications
starsoft@marchpr.com
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